Why do traditional restaurants have the same menu?

AI had a part in the last podcast Digital Chronicles, at Tasty Memories, of a very open discussion about what is happening in our HoReCa. He was my interlocutor chef Paul Siserman which I directly asked: Why do traditional restaurants have the same menu?

“They have the same menu because they have the same school or they don't have any school or the chefs there weren't interested. Why do we turn it around? What they learned to do, four soups, two grills, some small ones thrown on the grill, they still do that because it's easy for them. Otherwise, they go out of their comfort zone if they start searching, informing themselves and putting in value what he could do.

If you go to a traditional restaurant chef, out of ten you take, 11 will say that it's ok like this, because the hours, because of the fatigue, that it's not possible. And many of the restaurant owners are people who have nothing to do with the kitchen.

If they take a cook, find him and give 5,000 lei or 6,000 lei, they say it's an extraordinary amount. Ok, what are you giving him that money for? You give them only for their presence, because you don't have staff and because they have a lot of dishes to do every day and you don't have staff and you have nowhere to get people, or you give them because that person is qualified, that they do research, he looks for his recipes, does his tests and so on. A head chef, from my point of view, in addition to having to manage the kitchen, also has to make some recipes, put his stamp on those recipes, put his stamp on that menu in the restaurant.

This is copy-paste!"

Digital Chronicles podcast, produced by Zaga Brand and Humart Association (Human Made Art), comes with new episodes every Thursday and Friday on all audio streaming platforms and on www.cronicaridigitali.ro. It is supported by Raiffeisen Bank and Electrolux Romania. The project partners are convinced that through education, culture and easy access to technology we can become the best version of ourselves.

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